About

Trellner Research is an independent research firm covering brands, products, and market positioning in digital markets.

The firm’s subject is the distance between what an organization is and what the public record says it is. Search engines, marketplaces, reference works, and AI assistants act on that record rather than on the organization itself, and they act on it without asking. Each report examines a named subject against a standing framework and cites the public sources it rests on. The process is set out in the methodology.

Reports are published at trellner.com/reports and are free to read. Trellner is not paid by the subjects it covers.

Contact: research@trellner.com